Here Are Some Things You Can Do By Jon Holiday ~ Managing Partner Earlier this month, Radio Ink ran a series entitled “Reversing The Declining Listener Trend”. While the ideas we’re presenting here aren’t original, we think they can be some important calls to action for you to ponder, discuss, consider and hopefully put into...
It Can If You Put The Work In Recently, I compared two head-to-head competitors PM Drive presentations in one of our client markets. Although the competing station has more tenure in the format, has lost its way for internal reasons we can’t possibly know. We’ll call it station “A”. What I heard on station “A”...
Artificial Intelligence DJs that sound scarily like humans By Jon Holiday – Managing Partner/Radio Consulting Services Artificial Intelligence Conversations have been quietly taking place in our business for several years, especially within the debt-ridden mega corporations involving how AI (Artificial Intelligence) can replace on air and off-air employees. This technology has created the “perfect” on-air...
Looking back on our analytics from this past year, these were the topics of the five most-read Radio Consulting Services Newsletters of 2021. Here are the five most-read newsletters of the year, counted down from number 5 to number 1. 5. Is The Future Of Radio Scaring You? (October 2021) Depending upon your perspective, it’s either a...
Keeping Radio Relevant By Jon Holiday ~ Managing Partner Radio Consulting Services Las Vegas Convention and Visitors Authority 2020 “What happens here, stays here,” was a slogan unlike any other in the history of advertising. It was a perfect pitch for a city built on excess, one that became as ingrained in the American vernacular...